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Free App is a Lie



Cordova, TN; January 22, in the year of our Lord 2014--Family Friendly Gaming, the industry leader in covering the family friendly video games is coming out against the lying free apps. For too long companies have deceived the media and gamers with two words put together; 'free,' and 'app.” Yet the majority of these are anything but free once players get into them. There are repeat pay to play, pay for existing in game content, advertisements on every screen, spamming Facebook and Twitter accounts, pay for being impatient, and donation reminders.

I am tired of the bait and switch tactics too many companies are using. I am ill from all of the horror stories, and customer complaints. It is draining to have companies, and PR firms hiding the true nature of their games. Be up front and honest about what your game is. Most of these are purposely designed to make you pay them over and over again for the same game. Why not just do monthly fees like MMO's? Why do they keep lying to the public? Why aren't they being transparent? Why do they design these games so that normal players can not play through them? The direction of deceit is what bothers me the most. I feel like too many of these companies are unethical. They lack character and morals. They are greedy, selfish, self-centered, self-absorbed, and take without putting back in.

Too many of these “free apps” are designed deceptively. They make it impossible to play the game without paying. So play an hour, and then you have to pay. Otherwise you hit a brick wall, and it is impossible to continue in the game. Even though you can see the content right there. So you pay an excessive amount of money to have the same thing hit you in another hour. You look in the mirror and see “SUCKER” on your forehead. Other “free apps” are designed so you have to spend many hours doing the same repetitive action just to get the one resource. You find out you have to spend weeks or months playing to get enough of a resource to actually use it for anything useful. Others want complete control of your Facebook and/or Twitter accounts to spam advertise to all of your friends. Harass them into their software. Then there are the ones that have advertisements on every single page. Promising needed resources if you give their advertisers money.

What can you do about it? First and foremost – do not download them. If they say free app, then pass. Ignore them, leave them alone, save your memory usage and bandwidth. The less downloads the better. If you do download them, then rate them low, and leave comments to their deceptive nature. Once you do that delete them. Plenty of these companies brag about their downloads, and yet they hide how many active users they actually have. Family Friendly Gaming has noticed the attachment rate is around 25% in those that have reported to us. Meaning only Twenty-five percent of consumers keep playing once they realize the deceptive nature of these “free apps.” Companies will listen as long as we are a united force.

Disclaimer: There are a small percentage of apps that are actually truly free. They are being drowned out by the deceivers.

God bless,
Paul Bury
Family Friendly Gaming


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