Update News
Nintendo Takes Mario Kart 7 on the Road with Nickelodeons Music Sensation Big Time Rush
REDMOND, Wash.--(June 18, in the year of our Lord 2012)--
This summer, Nickelodeon’s teen music phenomenon Big Time Rush
is sharing its excitement about Nintendo’s Mario Kart 7 game in
a big way, giving fans from coast to coast a chance to join
Mario and his Mushroom Kingdom friends for new kart-racing fun
on land, in the air and under the sea. Known as the stars of
Nickelodeon’s hit television series Big Time Rush, the band is
teaming up with Nintendo to offer free hands-on demos of Mario
Kart 7 for the Nintendo 3DS system on its upcoming U.S. tour,
“Big Time Summer Tour”. From July 5 to Aug. 5, attendees at
select Big Time Rush concerts can visit Nintendo 3DS demo
stations and experience the game’s wild Mario-themed action,
multiplayer features and kart customization options firsthand.
A Mario Kart 7 sampling station and mobile sampling teams will
be available at participating concert venues, giving fans a
unique chance to play the game, enjoy special photo
opportunities and compete for prizes. Fans will also be able to
download Mii characters based on the members of Big Time Rush –
Kendall, Logan, James and Carlos – and fans who bring their own
Nintendo 3DS systems to the concerts will be able to wirelessly
access content for Nintendo 3DS via Nintendo Zone hotspots.
Additionally, viewers can look forward to seeing Big Time Rush
in an upcoming television ad campaign for Mario Kart 7.
“Big Time Rush fans will discover a new kind of rush when they
tear up the track with Mario,” said Scott Moffitt, Nintendo of
America’s executive vice president of Sales & Marketing. “The
frenetic fun of Mario Kart 7 makes a great match with the band’s
energetic music. The chance to get hands-on with Nintendo 3DS
will make each of these concerts even more memorable for
attendees, whether they’re experienced gamers or newcomers.”
“We couldn’t be more excited to take Mario Kart 7 out on the
road for our tour this summer,” said Big Time Rush. “We are all
huge Nintendo fans and our new partnership provides a cool way
to share the fun of Nintendo 3DS with people all over the
country.”
Mario Kart 7 is the latest installment in Nintendo’s
fan-favorite racing franchise, loaded with new customizable
karts, new courses and multiplayer options that let up to eight
Nintendo 3DS owners race together wirelessly. Players can race
as a favorite Mushroom Kingdom character or as their personal
Mii character, and for the first time in the series, they can
race not only on land but also underwater or in the air. The
game also makes use of the unique capabilities of Nintendo 3DS
with access to StreetPass and SpotPass* content and the ability
to play in full 3D without the need for special glasses.
Mario Kart 7 demo stations will be available at the following
Big Time Rush tour dates (subject to change):
July 5: Columbus, Ohio – Nationwide Arena
July 6: Milwaukee – Summerfest
July 7: St. Louis – Verizon Wireless Amphitheater
July 8: Cincinnati – Riverbend Music Center
July 10: Atlanta – Aaron’s Amphitheater at Lakewood
July 11: Birmingham, Ala. – Oak Mountain Amphitheatre
July 13: Houston – Cynthia Woods Mitchell Pavilion
July 14: Dallas – Gexa Energy Pavilion
July 15: Tulsa, Okla. – BOK Center
July 17: Phoenix – Ashley Furniture Home Store Pavilion
July 19: Irvine, Calif. – Verizon Wireless Amphitheatre
July 20: San Diego – Cricket Wireless Amphitheatre
July 21: Las Vegas – Mandalay Bay Events Center
July 22: Mountain View, Calif. – Shoreline Amphitheatre
July 23: Paso Robles, Calif. – California Mid-State Fair
July 25: Salt Lake City – USANA Amphitheatre Energy Solutions
Arena
July 27: Kansas City, Mo. – Sprint Center
July 28: Minneapolis – Target Center
July 29: Indianapolis – Klipsch Music Center
July 31: Clarkston, Mich. – DTE Energy Music Theatre
Aug. 1: Cuyahoga Falls, Ohio – Blossom Music Center
Aug. 3: Louisville, Ky. – KFC Yum! Center
Aug. 4: Tinley Park, Ill. – First Midwest Bank Amphitheatre
Aug. 5: Burgettstown, Pa. – First Niagara Pavilion
Now in its third season, Big Time Rush – which follows four best
friends from Minnesota who trade in their hockey sticks for
music superstardom in Los Angeles – averages 3.6 million total
viewers (+2 percent, over season one). The launch of the hit
series on Nickelodeon drew 6.8 million viewers, making it the
most watched live-action series premiere in the network’s
history.
Remember that Nintendo 3DS features parental controls that let
adults manage the content their children can access. For more
information about this and other features, visit
http://www.nintendo.com/3ds.
For more information about Mario Kart 7, visit
http://mariokart7.nintendo.com. Additional information about
Big Time Rush, including tour details and music videos, can be
found at
http://www.btrband.com.