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FFG Policy on Embargos



Cordova, TN; May 28, in the year of our Lord 2018--Family Friendly Gaming, the industry leader in covering the family friendly video games is defining a brand new policy when it comes to embargos. We will do all we can to avoid breaking an embargo. Whether this is a review, preview, news story, or image that a company wants us to spend our money on publishing. There are rarely embargos on content we are paid to publish. Those news and updated news stories are seen on the pages with a different color. If it is a video then it is clearly stated on the video. Any other items will have clear references that we are paid for. The embargo date and time must be convenient for us. Too often these companies pick dates and times that do not work for us.

Family Friendly Gaming feels no compulsion to get anything published as close to the embargo lifting as possible. In fact when it comes to a review we will work to get the review online within one week of when the embargo lifts. Our normal timeline for a review is to try and get it online within one week of when we receive the game. That timeline is getting adjusted when an embargo is put on the review. The new timeline is one week from when the embargo lifts. Too often too many companies pick the exact same dates for when a review embargo is lifted. We generally release one review a day (unless it is a Saturday or Sunday and then we have two reviews released many times).

These companies are not paying us, so we see no reason to kill ourselves to fit into their time tables, and what they want. To make matters worse they are not providing us anything of any real world value when they send a digital download code. So we spend money on the no value they send us. This is a one way street where we make them money at no cost to them, and they make all the revenue. They do not share this revenue with us in 99.8% of the cases. Why kill ourselves to make them even wealthier? When it comes to news stories we will consider the story one day after the embargo lifts. Again they pick inconvenient days and times. They expect we will be at their beck and call when they want something done. We are not performing monkeys, nor are we dogs performing tricks for them. We will publish when it works for us. Again we will do all we can to make sure it is after their meaningless embargo date and time. Just not right after. If they want that service they can fairly compensate us for it.

I hope you have a wonderful rest of your day.

God bless,
Paul Bury
Family Friendly Gaming

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