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Scholastic Media Launches I SPY SUPER CHALLENGER

NEW YORK – June 6, in the year of our Lord 2011 – Scholastic Media, a division of Scholastic Inc., the global children’s publishing, education and media company, today announced a new addition to its award-winning and best-selling I SPY ™ interactive franchise with the release of I SPY SUPER CHALLENGER for LeapFrog’s Leapster Explorer. I SPY SUPER CHALLENGER, for kids ages 5-9, will be available at retail in September for $24.99.

“In its 20th anniversary celebratory year, I SPY continues to entertain families and children of all ages across multiple interactive platforms,” said Deborah Forte, President of Scholastic Media and Executive Vice President of Scholastic Inc. “We are delighted to bring I SPY SUPER CHALLENGER to Leapster Explorer to provide I SPY fans another engaging and entertaining title to seek and find.”

I SPY SUPER CHALLENGER combines I SPY’s intriguing photographs and riddles with fast-paced arcade style games. It will engage players in seek and find play with 50 different I SPY riddles across 20 different photographic scenes. Additionally, four replayable action-packed games will require players to race against the clock while using their thinking, matching, memory and math skills to solve unique I SPY puzzles. The riddles and games become more challenging with each new level unlocked.

The release of I SPY SUPER CHALLENGER for Leapster Explorer marks Scholastic’s third I SPY title released on a LeapFrog Mobile Learning platform. The previously released games, I SPY CHALLENGER and I SPY TREASURE HUNT, have collectively sold over one million units to date.

Since the first I SPY book, written by Jean Marzollo with photographs from Walter Wick, was published by Scholastic in 1991, the program has expanded to include 42 million books in print. Scholastic Media has developed the property into a best-selling global franchise – including an Emmy Award-winning television series that airs on HBO Family in the US – and has been sold in more than 30 countries worldwide. In addition to Leapster, Leapster2 and Leapster Explorer, the best-selling I SPY interactive franchise includes product offerings on platforms such as LeapFrog’s Tag Learning System, Nintendo Wii™ and DS™, as well as apps for iPod touch®, iPhone® and iPad®.

For more information on I SPY please visit www.scholastic.com/ispy.


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