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Will Nintendo buy out Sega?



Cordova, TN; May 31, in the year of our Lord 2013 – I do not like to discuss rumors mainly because it feels too close to gossip. I had an interesting thought recently: “What if Nintendo bought Sega?” I know some of our wonderful readers will be wondering how exactly did my brain reach that destination. Part of it is experience, and part of it is economic climate. The final piece of the pie comes from documenting patterns. I admit it is not perfect, and not completely scientific. So please read this article with a grain of salt – or maybe an entire salt shaker if that makes you feel better.

Atari and THQ both went bankrupt recently. Before they went bankrupt they shed almost all of their PR employees. I didn't notice the pattern until after the bankruptcy announcements were released a little bit after the massive lay-offs. Especially in this economic climate where massive lay-offs are common day. You might be reading this, and saying: “Well that is very nice, but what does it have to do with Sega?” Patience young padawans, I am getting there. Sega recently shed many of their PR employees. They have also shifted work from one PR firm to another one. This shake-up has caught my attention and I am paying key attention to what happens next.

So Sega is having some issues, why would anyone think Nintendo might buy them out? Recent announcements by Nintendo and Sega show the two companies are nice and cozy right now. In fact Sega is publishing multiple Nintendo system exclusives. The partnership work between Sega and Nintendo has been going on for some time now. So you might think nothing of it. Maybe it is nothing. What if these two companies take it to the next level? What if they merge? Can you imagine Sega and Nintendo working together as one company?

The real question is – does Nintendo need to merge or buy out Sega? As long as Sega stays financially viable, and Nintendo can work with them on exclusives – why would they need to buy them out? The only answer I can think of is to keep those franchises out of the hands of their competitors. Is that enough for Nintendo though? What do you think?

- Paul Bury
- Family Friendly Gaming


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