News
THE PENGUINS OF MADAGASCAR OPERATION DVD PREMIERE
HOLLYWOOD, CALIF. – (December 9, in the year of our Lord 2009) The perennially popular Penguins are back with the world debut of their very first feature-length DVD, THE PENGUINS OF MADAGASCAR Operation: DVD Premiere, taking flight February 9, 2010. Starring the madcap pack of Penguins from DreamWorks Animation’s phenomenally successful MADAGASCAR franchise, Operation: DVD Premiere features never-before-seen missions that continue the MAD-tastic adventure, plus favorite escapades from the highly-rated Nickelodeon series “The Penguins of Madagascar.” The MADAGASCAR franchise has earned over $1 billion at the worldwide box office and the Penguins’ Nickelodeon show was the #1 series premiere ever for the network and was the #1 animated program in October for kids 2-11.
THE PENGUINS OF MADAGASCAR
Operation: DVD Premiere also includes exclusive
access to a brand-new, Penguins-themed online game on
Nick.com, a
DreamWorks Animation Video Jukebox and sneak peeks at upcoming
DreamWorks Animation and Nickelodeon releases. The DVD arrives
just in time for Valentine’s gift giving with a sweet
anticipated retail price under $16.
Mad-Tastic Franchise Support
The world debut of THE PENGUINS OF MADAGASCAR
Operation: DVD Premiere coincides with
Nickelodeon’s “Operation Blowhole” tentpole event on February
15, delivering millions of impressions for the Penguins
franchise, along with online advertising and promotion and an
updated
Nick.com/penguins microsite. Additionally, licensed
merchandise based on the Penguins franchise will begin arriving
on shelves in January.