News
Fruit Ninja Plushies Now Available
BRISBANE, Australia - Dec. 5, in the year of our Lord
2011- Halfbrick, the Australian developer behind the
hit mobile games Fruit Ninja and Jetpack Joyride, today
announced that it has partnered with Internet-based brand
merchandise company, ToyFoundry, to launch an online Fruit Ninja
toy store. Fans of the hit mobile sensation can now cozy up with
Fruit Ninja plushies just in time for the Christmas season.
"With Fruit Ninja's universal success, this partnership just
developed naturally," said Phil Larsen, chief marketing officer
at Halfbrick. "Our fans are crazy about Fruit Ninja and this is
a really fun and charming way to extend the brand outside of
games."
The Fruit Ninja online store features two soft and
authentic-looking plushies, including the wise sensei ($15.99),
a sliced juicy watermelon ($14.99) and a training pack ($29.99),
which includes a sensei and watermelon combo. These stuffed toys
make great holiday gifts, and appeal to collectors and avid fans
of the Fruit Ninja franchise. Additionally, Halfbrick plans to
introduce new merchandise to the online store next year.
Fruit Ninja is a highly addictive blockbuster mobile game that
has players swiping their fingers across their mobile devices to
slash through a cascade of fruit while avoiding game-ending
bombs. Players slice and swipe their way through the various
game modes - Classic, Zen and Arcade - to become the ultimate
Fruit Ninja.
Halfbrick and ToyFoundry will begin shipping the toy line
worldwide starting today. For more information on the Fruit
Ninja online store and to buy Fruit Ninja plushies, visit:
http://store.fruitninja.com/
For more information about Halfbrick, visit:
http://halfbrick.com and for more details on Fruit Ninja,
check out the Fruit Ninja fanbook page:
http://facebook.com/fruitninja.
To download Fruit Ninja directly via the iTunes page, visit:
http://itunes.apple.com/us/app/fruit-ninja/id362949845?mt=8.