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I CAN READ Early Reader Program Goes Digital


New York, NY (July 6, in the year of our Lord 2011) —HarperCollins Children’s Books announced today the launch of the I CAN READ program on Apple’s iBookstore and Barnes & Noble’s NOOK Bookstore. I CAN READ is the first complete early reader program available digitally, with eighty titles out now and many more to come. I CAN READ has its own boutiques on both the iBookstore (www.itunes.com/ICanRead) and the NOOK Bookstore (www.barnesandnoble.com/u/nook-kids-i-can-read/379002805).

The I CAN READ series, widely recognized as the premier line of books for beginning readers, has sold over 140 million copies since the line was launched in 1957. With more than 400 titles by award-winning and bestselling authors and illustrators such as Arnold Lobel, Rob Scotton, Stan, Jan, and Mike Berenstain, and Jane O’Connor and Robin Price Glasser, I CAN READ books have helped millions of children learn to read.

The I CAN READ ebook editions provide a fun and engaging early reading experience with classic favorites such as BISCUIT, FROG AND TOAD ARE FRIENDS, and THE BERENSTAIN BEARS’ CLASS TRIP, as well as newer favorites such as FANCY NANCY AT THE MUSEUM and SPLAT THE CAT SINGS FLAT. The ebook versions feature audio read-along with sound effects that are synched to the word or page, taking children through the process of early reading together to advanced reading alone.

“I CAN READ is perfectly suited for the ebook format, and now families can have access to this valuable and essential early reading tool at home and on the go,” said Susan Katz, President and Publisher of HarperCollins Children’s Books. “In addition to ebooks, I CAN READ now has an online forum where parents can share reading tips and insights. These are the first major steps in building an exciting digital future for the I CAN READ brand.”

For more information about I CAN READ, visit www.icanread.com/ebooks or www.facebook.com/ICanReadBooks

 

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